Just when it was becoming trendy to announce the certain demise of Facebook, here comes "Paper."
Facebook was one of the leaders in shifting its focus to Mobile-first, recognizing that their 'customers' consumed their content primarily from a small screen. In this respect, Facebook has been far ahead of many of its legacy media competitors who still lag in their mobile presence.
Now, with "Paper", Facebook looks to take its presentation of content on mobile platforms to an even higher level, in two meaningful ways: Highly visual, and user directed.
Take a look - what do you think?
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