Friday, December 12, 2014

Latest News on the Future of News

Maybe you do eat change for breakfast. But let's hope you have a hearty appetite.
Another big helping of change is being served for lunch, and change is the special for dinner, too.
How much change and how fast?



Legacy media companies are challenged to keep pace with the speed of this change.
News audience have been faster to adapt. With more and better choices available, they are no longer passive.

As NYU Digital Media Prof. Jay Rosen so presciently called them in a 2006, they are the People Formerly Known as The Audience.


Against that backdrop of rapidly shifting audience habits, legacy newscasts appear relatively unchanged on format and delivery, making this ONION satire far too close to reality.